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Category Archives: Marketing
Sometimes The Old-Fashioned Ways Work Too!
Here’s a great post about word of mouth marketing. The author explains how, when ticket sales for a library event were nowhere near what they had hoped, she sat in the library lobby and talked to everyone who entered about … Continue reading
Posted in Library Programs, Marketing, Social Media
Tagged Library, Marketing, Social media, word of mouth marketing
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Marketing for Libraries
Marketing is more than “advertising” programs and other things happening at your library, and a marketing plan is not something you do when you feel like you’ve got everything else done. It is not (or should not be) and afterthought! … Continue reading
A Life in Libraries 